Mote, C. W. (2006). Video streaming as an approach to science teaching: a comparison study. Instructional Technology Monographs 3 (1). Retrieved <insert date>, from http://projects.coe.uga.edu/itm/archives/spring2006/cmote.htm.

Video Streaming as an Approach to Science Teaching:

A Comparison Study

by

Chad W. Mote
University of Georgia

 

Abstract

Chemistry students received instruction using video streaming technologies and constructivist demonstration teaching. Measures of short-term and long-term retention were given as well as qualitative surveys to determine attitudes, perceptions, and motivational components towards teaching styles. Students responded favorably to both methods of teaching. Short-term retention measures showed mixed results with either no differences found or honors chemistry students receiving demonstration teaching outperforming advanced chemistry students receiving video streaming. These measures also showed mixed results in the honors groups with either no differences found or honors chemistry students exposed to video streaming outperforming honors chemistry students exposed to demonstration teaching. The students exposed to constructivist demonstration teaching scored higher on measures of long-term retention than advanced and honors chemistry students who received video streaming.

 

Literature Review Methods Results and Discussion Conclusions References

 

Introduction

Teachers have incorporated video in their lessons for decades, often via VHS cassettes, CD-Rom, and more recently DVD (Rodriguez, Ainley, & Smith, 2001). Now, video streaming is available to educators whose systems have purchased access through such companies as United Learning. As a specialist student in Instructional Technology, I am consistently looking at new technologies available to me for use in my science teaching. Within the past three years, I have been incorporating video streaming as a teaching aide both to reinforce concepts taught to my students and as a motivational and attention-gaining tool. While the use of video in the classroom has been studied extensively, very few empirical studies have been conducted to investigate the utilization of video streaming in the K-12 setting (Rodriguez et al., 2001).

I sometimes use video streaming in my classroom presentations by providing hyperlinks in Power Point to streaming video that is pertinent to the material discussed. For example, during a lesson on kinetic theory, the notes are given in Power Point as text. The concept is then elaborated on and reinforced through a short clip that discusses the movement of particles of a gas. Some of the advantages of using Power Point in the classroom are its features to make transitions easier between slides and hyperlinks to internet sources such as streaming video (Miltenoff, 2003). Some researchers contend that the decisions of which media to use can be made by the educator regardless of the choice of the delivery method or where the learners stand in terms of content knowledge (Hastings, 2005). This belief ignores the importance of the learners, learning theories, and teaching method as the most important factors an educator can consider when designing a lesson.

Science educators have long used demonstration of natural phenomena in their classrooms to show students how these processes work for themselves. In my use of this teaching method, I have found that good demonstrations are effective in gaining the attention of students and allow them to see a real example of the phenomena, thereby helping an abstract concept become more tangible and concrete as the students see science in action. These demonstrations were effective in transfer of knowledge to the students based on my observations.

However, demonstration of certain science topics is not feasible in the classroom oftentimes due to a lack of materials, monetary issues, or time to put the materials together. For example, sublimation, which represents a phase change of a solid directly to a gas, is an important concept in the science curriculum. However, demonstrating the process of sublimation in the classroom can be troublesome. Substances such as dry ice, solid carbon dioxide, are not only difficult to purchase from retailers due to availability, but it is also hard to store at the low temperatures needed. The use of streaming video to show this process is a viable alternative to its demonstration due to these existing constraints.

Purpose of the Study

The purpose of the current study is to compare the use of video streaming in science teaching to the use of demonstration in terms of effectively promoting retention in the short-term and long-term based on quantitative results. Additionally, qualitative data was collected to analyze student perceptions of both demonstration and video streaming and to assess motivational components.

Research Questions

The research is guided by the following questions:
1. Is the use of video streaming in science education as effective in knowledge transfer as demonstration in the short-term, one to three days?
2. Is the use of video streaming in science education as effective in knowledge transfer as demonstrations in the long-term, two weeks?
3. What are the perceptions of students exposed to video streaming in science?
4. What are the perceptions of students exposed to demonstration in science?

Assumptions

The first assumption under this study is that demonstration has been shown through research as an effective method of delivering science instruction. The use of demonstration is promoted in the higher education of science teachers, and research has shown evidence to support the use of demonstration in the classroom (e.g. Clermont, Borko, & Krajcik, 1994; Shepardson, Moje, & Kennard-McClelland, 1994). However, few empirical, experimental and controlled studies have been done to support the effectiveness of this type of instructional method. In the present study demonstration is used in a constructivist manner, especially to alter science misconceptions which have been shown by research to be difficult to change (Smith& Roschelle, 1994).

Another assumption is that the quality of the video streaming does not make a difference in learning. The videos that were used in this study were somewhat pixilated when transferred from a computer to the television. However, there is some evidence that the quality does not interfere with learning when slight pixilation occurs (Colfield, 2002). Even though the quality of the video was altered when transferred to the full television screen via a scan converter, I do not think that the quality was so poor that it hindered learning.

Another assumption is that both the treatment and control groups had the same previous knowledge about the properties of matter including kinetic theory, phase changes, mixtures, compounds, and elements. A specific pre-test was not given to determine their knowledge of matter. From past pre-tests given in chemistry that assess the full range of the curriculum, the students typically score about 25% correct on a multiple-choice test, which is what they would score if they randomly guessed on the items.

Limitations

The experimental groups included two honors classes and one advanced chemistry class, which were not randomly assigned. One honors chemistry class consisted of a small sample size, N=11. To compare these groups more in depth, the demonstration and video streaming groups would have needed to be switched at a later date. However, based on the scope of this project and personal ethics, this could not be justified. The groups were given four quizzes to assess short-term and long-term retention. Standardized tests such as the Georgia High School Graduation Test and the End of Course Tests and teacher assessments account for approximately 25% of the school year. Testing in general takes up too much instructional time. As a result, the duration of the experiment is short, about one and a half weeks long, and the long-term retention measure was given two weeks later.

Importance of the Study

Video has long been used in education. However, video streaming technologies are fairly new, and their effectiveness in content retention has not been shown by research in detail. Video streaming offers the teacher a wonderful tool that can be used in the classroom. Many systems are already buying video streaming capabilities. Therefore, more research should be conducted to guide teachers as to the most effective methods to use this technology. Most research has been focused on college level students in web-based instruction to determine their perceptions of video streaming (e.g. Colfield, 2002; Sheppard, 2003). More research should be done to assess cognitive and affective components of high school, middle school, and elementary students regarding video streaming.

Literature Review

The purpose of this study is to investigate the use of video streaming in chemistry compared to constructivist demonstration teaching. The literature review in this section is intended to place this research in the historical context of video research and to identify the research framework. Specifically, the review of the related literature is organized around the following three sections: Demonstration as a Constructivism Approach, The Use of Video Streaming in the Classroom, Media Comparison: Research and Debate.

Demonstration as a Constructivism Approach

Constructivism is included in many science education reforms such as in the National Science Education Standards. These reforms call for science classrooms to implement strategies and lessons for the students to construct their own understanding of science such as in an inquiry approach. This constructivist philosophy has become accepted in science education and compliments the science classroom due to the inherent nature of science as an investigative subject (Haney, Czerniak, & Lumpe, 2003).

Students have different learning styles, and the best teachers use a variety of pedagological approaches to their science teaching. One effective way of doing so is through the use of demonstration, which occurs when teachers show specific scientific phenomena to the students as it happens in nature. Demonstration allows for inquiry and reflection and is compatible with a constructivist philosophy of learning (Narguizian & Wali, 2005). This method of science teaching employs a concrete experience for the student and helps them to organize the subject matter into a coherent framework. If incorporated successfully, demonstration can promote an intrinsic desire from the students for further explanation (Chiappetta & Koballa, 2002).

Chemistry is often a difficult subject to master especially since students often work with abstract concepts. The students must alter these concepts into a concrete, schematic representation that makes sense to them (Rodriguez et al., 2001). From a science education viewpoint, constructivism refers to a “philosophical view about the nature of reality" (Colburn, 2000). We construct our own world-view and knowledge about science throughout various points in our lives, thereby creating our personal reality of science. Students have their own preconceived notions when they come into the classroom. They are far from being a tabula rasa, and what they already know is very difficult to change especially if they hold misconceptions about science. Students are active learners and incorporate their own understanding into existing schemas. Constructivism puts students at the center of learning and the classroom (Lin Hsiao, n.d.). In a constructivist learning theory, one of the teacher's responsibilities is to change students construction of reality to be more in-line with what the scientific community considers factual based on current and past research conducted through the scientific method (Colburn, 2000). Students should also understand that science as a discipline is tenable and changes are made when new theories arise based on evidence through experiments.

Demonstration can be utilized most effectively as a constructivist approach when the teacher evaluates what the students are thinking and challenge any misconceptions in tangent with their preconceived ideas. If the teacher can identify common misconceptions and conduct demonstrations that will activate them, they can show the students that their misconceptions are inaccurate views of a scientific concept (Colburn, 2000). Demonstration can be used to illustrate “counterintuitive phenomenon” through discrepant events which are examples of science that the student would not expect and go against what they already know. These experiences encourage critical and higher-level thinking and are believed to promote better retention and recall of the material (Chiappetta & Koballa, 2002). Additionally, teachers can use demonstration effectively by asking the student what they know beforehand and encouraging students to make predictions before seeing the scientific phenomena for themselves. This allows for the students to construct their own knowledge as the demonstration occurs. It also allows the teacher to gain a better understanding about how the student views the phenomena so as to modify their teaching accordingly (Colburn, 2000). Using the previous example of sublimation of solid carbon dioxide, many students would expect a substance that exists as a gas at room temperature to change from a solid to a liquid rather than from a solid directly to a gas unless they are familiar with the properties of dry ice. Therefore, demonstrating this phase change that challenges their intuition could foster a new, accurate understanding of sublimation.

Using Video Streaming in the Classroom

Concept of Video Streaming

Streaming video is described as video that is sent in a “continuous data stream” over the internet to a web browser and reconfigured in a media program for immediate display (Colfield, 2002). Streaming video sends out an audio and visual file across the internet as a “series of small data packets” (Redden, 2005). Some type of media player such as Quick Time or Windows Media Player captures these files which may then be viewed by the recipient (Redden, 2005). In the past, one would need to wait until the media files were finished downloading before viewing them which can cause the learner to lose attentiveness. With the use of streaming video, students can view the files that they wish to see as soon as it reaches the web browser, which by today’s standards is almost instantaneously. High speed connections, current computers, and "video compression technologies" are so advanced now that the files that are streamed have higher quality than in the past and can be viewed very quickly (Colfield, 2002). The quality of the video may not be as advanced as movie theatre quality, but it can be effective at showing scientific phenomena that the students may otherwise not be able to experience through their laboratory investigations or teacher-centered demonstrations.

One benefit of streaming video from certain educational vendors is that it allows teachers to access the material that is related to their state standards, and they can choose the clips or movies that best suit the needs of their students. The video clips that are streamed may be viewed by the whole class or by individual students. Students and teachers may save the clips in some instances or bookmark them for future use. They can download the segments or videos and incorporate the information into class presentations. Absent students may also view the clips at later dates to catch them up with the rest of the class using the teacher's computer, or if the student has access to the streaming videos, they may view them from home (Redden, 2005). Indeed, there are many practical benefits of video streaming such as student and teacher access, convenience during viewing, and time efficiency (Wetzel, Radtke, & Stern, 1994).

Choice of video streaming

Johnson (2005) compares Curriculum Resource Bank, United Streaming, and Powermedia Plus and considers United Streaming to have the most optimal features. Also, in an independent study by CARET (Center of Applied Research in Educational Technology), the group ranked United Streaming as the best compared to its competitors (“Praise for video”, 2003). One aspect of United Streaming that distinguishes it from the other streaming sites is its longevity as a company. United Streaming was designed by the Discovery communications division within United learning, a media-based educational company. It has the largest collection, 2600 videos and 26,000 clips, and contains entire curricula for many subjects. The users may search within the site which allows for videos to be located by keywords or state curriculum standards. A drop down menu shows the subject, grade level, state, and corresponding standard which allows for various methods of effective searching. When a search result occurs, one may view a summary of the video as well as the different clips by title and a description of how long the video lasts. The video may be streamed, saved completely, or saved in short segments (Johnson, 2005). This is beneficial since some school systems prefer that teachers save video on their hard drives rather than streaming due to bandwidth issues.

United Streaming also gives teacher assessments, citation sources, integration ideas, sample lessons, and the opportunity to create quizzes through a “quiz center” that allows for hyperlinks to the corresponding video or clips (“Praise for video”, 2003). This company offers worksheets in PDF format for the teachers to use with their classes or individual students. The media programs that are compatible with the movies and clips are Windows Media Player or Quick Time. This internet source provides schools with streaming video from WestenWoods, CalTech, Discover, and other education programming in the core curriculum areas and is relatively inexpensive (“Praise for video”, 2003). Complete access to streaming video is sold to schools from about 1500-2000 dollars per year (Redden, 2005). This is cost-effective considering that certain demonstration equipment is comparable in cost and typically can only demonstrate one type of scientific phenomena.

Effects of Using Video Streaming in the Classroom

According to Sheppard (2003), experts agree that the most effective use of video in the classroom involves incorporation of the video in short segments to maximize the learner’s concentration and attentiveness. This is best done when the learner is interacting with the video and has the ability to construct what they believe they should learn from it. Most often, the video is delivered through the VCR and television. More recently the use of CD-ROM has allowed teachers to design instruction that is more interactive for the students. Video that is used in a narrative format does not promote active learning. However, when video is delivered through a computer, the learner has the expectation of the material being interactive. As a result, there may be components in this type of media that is contrary to conventional video (Sheppard, 2003). Nonetheless, it is not clear if students perceive these components as different from conventional video or what constitutes these differences.

Ostensibly, streaming video may not be different than video from a DVD or VCR in that the video plays and the viewer can control the result through functions such as playing, fast-forwarding, pausing, and rewinding. The video screen is smaller on the computer than on the television, but it can be moved to full screen in the classroom with some level of pixilation. In addition to the movie mode of streaming video, the students have the option of viewing the video individually after conducting research in a computer lab setting. Since the video may be viewed in short segments rather than playing the whole movie, the learners may choose which part they wish to view (Sheppard, 2003). This saves both the students and teachers time.

Lessons can be designed that incorporate the material more effectively in short segments to be pertinent to the topic at hand. Current technologies allow for more adaptability of the streaming video in that the lecturer can have rolling text to accompany the video and use it to demonstrate natural processes that would otherwise be impossible to demonstrate in the classroom or would be very difficult both monetarily and in a time effective manner. The video can be accompanied by online tests, quizzes and outlines of the topic so as to help the student organize the information in an effective schema (Sheppard, 2003). Overall, this type of media is very adaptable to use how the teacher sees fit.

Colfield (2002) investigated the use of streaming video in Web-based, college instruction as an addition to the traditional incorporation of images and text. He looked at the perceptions and beliefs of the students in terms of use and effectiveness in a Web-based learning environment and previous experience with the Web to measure the utility of streaming video. Colfield found that the students perceived the streaming video, if used properly, as a reinforcer to learning. They felt that it created the “presence of an instructor” and saw the video as holding their attention and accommodating their own, unique learning styles (Colfield, 2002). He also found that the size and picture clarity of the streaming video clips did not seem to affect the student’s beliefs or attitudes towards the clips (Colfield, 2002). Therefore, showing video in the K-12 classroom setting from the computer to the television with some pixilation may not negatively affect the perceptions of these students either.

Other studies analyzing college student perceptions of video show mixed results. In 1999, Hect & Klass looked at whether or not live streaming audio and video technology could be incorporated for instruction in off-campus research classes (as cited in Colfield, 2002). Some students approved of the video while some students preferred asynchronous classes that did not involve live video streaming lectures (Colfield, 2002). Even with traditional video, Brown (1975) found that higher education students did not like their professors to incorporate video technology in the class if it was not directly related to the instruction (as cited in Colfield, 2002). They did not want to view the material out of just pure entertainment (Colfield, 2002). Mahendran and Young (1998) looked at the perception of six, second year undergraduates of video defined as an “integration of computer and laboratory simulations” designed to improve the aesthetics of lectures and to replace certain laboratory instruction. The results show that the students perceived the use of video as a worthy endeavor. The students viewed the computer simulations as important and effective in helping them comprehend the lessons. However, the sample size of their study was very low (Manhendran & Young, 1998).

In the K-12 setting, student perceptions of video-enhanced lessons have been generally positive. The use of video in the classroom was implemented in an Indiana school. Grades and the teacher’s grading method were not altered with the use of video and computer-enriched instructional lessons. The teachers observed that the students' interests and attention were held to a greater degree with the use of video than the teacher lectures alone. The students stated that the classes that used video were more interesting and made the content easier to learn (Wise & Groom, 1996). Similarly, Redden (2005) discusses the case of a math teacher whose students were loosing their focus during class, and this teacher needed to change her usual teaching methods to get them back on track. When her students viewed the streaming math videos, they became more motivated and interested (Redden, 2005). Streaming video can be used in many subjects in this manner.

Streaming video has been used in education to provide more concrete understanding of medical applications. Harrison (2002) used streaming video during lecture to a group of more than 200 higher education students to provide information on the nature of cystic fibrosis (as cited in Sheppard, 2003). The video showed a real patient exhibiting symptoms of the disease. These students may not have been able to appreciate the severity of the patient's condition or have access to a patient account without the use of streaming video. In another case investigated by Larkin (2001), the professor lectured with Power Point, administered hand-outs, and provided streaming video on how to measure and take blood pressure with a sphygmomanometer, a blood pressure cuff (as cited in Sheppard, 2002). The students’ perceptions were that the hand-outs provided the most useful information and helped them the best, while the streaming video was the worst medium of teaching. However, the students scored high on a measure of how much they learned regardless of the method used to teach the material (Sheppard, 2003). So it seems that there may be a disconnect with what the students perceive and their knowledge gains.

Learning chemistry is often confusing because the student must make the abstract nature of microscopic phenomena more concrete, such as how molecules move in phase changes. The use of video is an appealing and straightforward way to do so. However, there is debate about the use of video as compared to demonstration and hands-on lab activities. Indeed, students often prefer their own investigations in science to further understand how things work.

Learning Theories

Mayer, Heiser, & Lonn (2001) discussed some hypothesis and assumptions to explain multimedia learning. The information delivery hypothesis states that people learn more when information is delivered through more paths, verbal and visually, rather than just one path, verbal or visual alone. The cognitive theory of multimedia learning rests on three assumptions, the dual-channel assumption, the limited capacity assumption, and the generative learning assumption. In the dual-channel assumption, learners possess separate and unique visual and verbal processing channels in the brain. Each of the channels is limited in its capacity and ability to process information according to the limited capacity assumption. The best learning occurs when the learners attend to the relevant information of each channel, visual and verbal, and integrate the two types of informational material according to the generative learning assumption (Mayer et al., 2001). The dual-channel assumption is synonymous with dual-coding theory in which long-term memory consists of two interdependent coding mechanisms, semantic or verbal and visual. This theory assumes that if the information is coded twice, once in the visual and once in the verbal area, then the material learned will have a greater chance of being remembered (Reiber, 1991). However, overloading these channels results in poorer performances (van Merrienboer, & Ayres, 2005). These theories are cognitive in nature rather than behavioral and involves an informational processing view of learning.

According to the cognitive load theory, the best learning occurs when the load on working memory or short-term memory is kept at a minimum, thereby optimizing the transition of this information to long-term memory (Miller, 1994). This theory assumes that short-term memory has a limited capacity when it is dealing with new information, about seven items during the storing phase and two to four items during the processing phase. Long-term memory on the other hand has much more capacity and is more dynamic in its ability to store information in the form of cognitive schemas. These schemata organize and store information and will reduce the load on working memory by implementing complex organization and chunking of information. If they are repeatedly and successfully applied as in the case of experts, schemata have the ability to become more automated which also frees working memory. How easily working memory processes new information can determine the degree with which it can be stored successfully in long-term memory. The load on working memory may be influenced by the intrinsic nature of the tasks involved in the learning, intrinsic cognitive load, and how these tasks are presented, extraneous cognitive load. Also, short-term memory can be affected by the amount of cognitive resources that the student puts into automation and schema development (van Merrienboer & Ayres, 2005). Intrinsic cognitive load depends on how the type of the information and materials being learned interact as well as the level of expertise of the learner as a novice, expert, or somewhere in between. Extraneous cognitive load can be altered when instructional strategies are employed that are not directly necessary for learning. When the visual or verbal areas of working memory are cognitively overloaded, extraneous cognitive load may increase and interfere with learning (van Merrienboer, & Ayres, 2005). The role of cognitive load and learning is not clear with the use of streaming video in the K-12 setting.

In one study, college students viewed an animated video while attending to narration that explained the formation of lightening, a well-researched scientific phenomena. Students also received on-screen text that duplicated or summarized the narration and performed worse on measures of retention and transfer. This is consistent with the redundancy effect in which it is better to eliminate redundant information which results in better performance than if the redundant information is included (Mayer et al., 2001). The researchers explained that this effect occurred because the addition of on-screen text overloaded the visual channel. As a result, the students processed the information in this channel by having to attend to two sources visually, thereby “splitting” their attention (Mayer et al., 2001).

Also, when the students focus on details not relevant to the content or when irrelevant video clips were added to the narration, they performed lower on measures of transferring information. This effect was explained with the seductive details hypothesis where the narration and inserted video prime the activation of prior knowledge of schemata that is not important to learning the lesson. In other words, the students were learning the information based on a faulty foundation (Mayer et al., 2001). If the students integrate new knowledge based on an inappropriate schema initially, it follows that the students may develop misconceptions or have trouble remembering the information in the long-term.

One way to further explain a concept is to insert video clips in the lesson. The clips reinforce the concept being taught but is not directly needed for the students to learn the material. As a result, even though the video provides an elaboration and further explanation of the concept, it also contains a potential overload of facts not directly relevant to the instruction. The learner may activate prior knowledge instigated by the video clips that provides a faulty organizing schema for the lesson and results in poor transfer of knowledge. Mayer et al. (2001) defined seductive details as interesting but unneeded material added to peak the learners interest in the subject matter. Conceptually irrelevant illustration to a text and an explanation of this illustration results in learners performing lower on assessments of knowledge transfer. How pictures and words are related in a multimedia presentation is described by the term coherence (Mayer et al., 2001). This principle states that learning occurs on a deeper level when extraneous information is not included in a presentation (Mayer, n.d.). Coherence can describe situations where the addition of pictures or words to a multimedia presentation often results in poorer performance if they are irrelevant (Mayer et al., 2001). Even though this principle is usually used in describing other multimedia presentations, it could also be used to explain poorer performances with video streaming incorporation.

Video clips are often integrated in teaching to increase the appeal of the subject matter and motivation for learning. Mayer et al. (2001) described an emotional interest as an increase in the learner’s enjoyment of the lesson which may occur when certain types of appealing material is added to a multimedia presentation. The increase in enjoyment causes the reader to attend more and try harder to comprehend the material, thereby increasing the learner’s cognitive processing (Mayer et al., 2001). This addition of interesting material regardless of the media used may provide for intrinsic motivation to learn the material.

The cognitive theory of multimedia processing argues that learners are pro-active in making sense of presented material by selecting and integrating the material with existing schemas in long-term memory. Derived from this constructivist idea, the emotional interest hypothesis states that as a student constructs their knowledge based on their own learning style, he or she gains a sense of satisfaction and interest in the material. Video clips may negatively interfere with this process regardless of emotional appeal. The explanation of a concept may be related to irrelevant information in the video clips. Mayer et al. (2001) found that the video clips did not influence direct learning, positively or negatively. However, the non-video group was able to come up with more solutions on a test that measured their ability to transfer information than the video group. So it seems that the use of video clips in streaming video may not interfere with direct learning and recall, only with the ability of students to transfer information to new situations.

Media Comparison: Research and Debate

There has been a debate over whether or not media influences learning and if researching this topic is a fruitless endeavor. The two key players in this debate are Richard Clarke and Robert Kozma. Clarke’s (1983) stance is that media will never influence learning, and the media research that has been conducted over an extended amount of time has shown that there is no significant difference in learning due to various instructional media. Clarke (1983) would argue that any differences and gains in retention or learning are due to the instructional method, not the media. When studies show no significant difference when comparing instructional media, the research employs the same instructional method but different media (“The great media”, 2005). An example of no differences being found in learning gains is in the use of interactive videodisks and traditional cadavers to teach anatomy. This was demonstrated in a study involving 473 undergraduate pre-nursing students (Guy, & Frisbie, 1992). When differences are shown, they are due to different instructional methods and media combined. Clarke argues that academia has wasted time and money by repeating this question over and over (“The great media”, 2005).” He states that whether or not media influences learning may be the most researched question in the “history of communication and education” (“The great media”, 2005).

Kozma (1994) argues that media does influence learning and that if there is indeed no relationship between media and learning, it could be because researchers have not found this missing link. He states that the methods used in research of this kind are linked to behavioral philosophies, and these studies do not address emotional, cognitive, or social complexities through which learning occurs. The media used in teaching is one of the many tools available to the teacher, and certain media are applicable in certain instructional methods. The choice of the best media and method will impact the learners. Kozma states that when there has been differences found in these studies, Clarke has never thoroughly explained how all of the variance could be due to one research factor, instructional method. How these two factors interact in learning is the most important question to consider and implement in the research (“The great media, 2005). These points should be considered in all media research.

Summary

In conclusion, video streaming is used in higher education and K-12 settings. The research has generally found that students enjoy and approve of the use of video in both of these settings, perceiving it as creating the presence of an instructor, acting as a reinforcer to learning, and making a traditional classroom more interesting (Colfield, 2002: Redden, 2005). The best use of video in a classroom setting is in short segments and related to the topic (Sheppard, 2003). The optimal use of demonstration occurs in constructivist teaching by presenting discrepant events which increases recall and can clear up misconceptions (Colburn, 2000: Chiappetta & Koballa, 2002). It is still unclear if media does influence learning or if the learning effects are due to the method of teaching rather than the type of media used (“The great media”, 2005). The learning effects that research in the use of video has shown are explained by learning and multimedia theories such as cognitive load theory, dual-channel/dual-coding theory, and the cognitive theory of multimedia. Each of these theories has certain assumptions and hypothesis inherent to them (Mayer et al., 2001: Reiber, 1991). The role of these factors in the use of video streaming is still unclear, especially in the K-12 educational setting since most research has involved college students.

Methods

The purpose of this study is to assess the utility of video streaming clips hyper linked to Power Points in short-term and long-term retention of chemistry content in a high school chemistry class compared to the use of demonstration of the same concepts conducted in a constructivist manner.

Hypothesis

  • There will be no statistically significant differences found between the honors chemistry video group and the honors chemistry demonstration group on measures of short-term retention.
  • There will be no statistically significant differences between the honors chemistry video group and the honors chemistry demonstration group on measures of long-term retention.
  • The honors chemistry demonstration group will outperform the advanced chemistry video group on both measures, short-term and long-term retention.
  • Students will respond favorably to the use of demonstration and video streaming in the classroom as measured by qualitative responses.

Participants

The study took place at a rural high school located in the southeastern United States. The population studied was students from three chemistry classes, two honors and one advanced. Fifty-one students participated in the research with thirty-one students in the video groups and twenty in the demonstration group. Their ages ranged from 15 to 18 in the honors chemistry video group and advanced chemistry demonstration group and ages 15 to 17 in the honors chemistry demonstration group (see, Table 1).

Table 1

Demographic Data for Video and Demonstration Groups

Gender and Ethnicity Honors Video Group Adv. Video Group Demonstration Group
Total (N) 11 20 20
Female 7 9 16
Male 4 11 4
African-American 0 2 0
Asian-American 1 3 1
Caucasian 10 14 17
Hispanic 0 1 2

Instruments

The dependent measures used to quantitatively evaluate retention were four teacher-made assessments. Three of the assessments were quizzes used to measure short-term retention after a lecture lasting approximately 30 minutes to an hour long and were given immediately following the lecture, occurring in one or two days (see, Appendix A-C). Each quiz contained multiple choice, short answer, or essay items designed to measure the retention from each of these lectures. Also, a final, cumulative quiz was constructed based on the content in the lecture and the quizzes (see, Appendix D). The final quiz represented a snapshot of the same content. This test was used to quantitatively measure long-term retention two weeks after all lectures were given. These questions were embedded in a unit test that measured all of the content taught during the unit on matter.

Additionally, an eleven-item survey was constructed for the video group (see, Appendix E). A ten-item survey was constructed for the demonstration group (see, Appendix F). Each student that participated in the study completed the survey on-line from the Quia web site (“Where learning takes," 1998). This survey was designed to provide more affective and motivational insight into the research questions posed.

Research Design

This design is a quasi-experimental, group post-test only design and a qualitative survey experiment. The independent variable is the video clips in the lecture. The dependent variables are the amount/degree of retention, either short-term or long-term at different points in time as measured by three quizzes to measure short-term retention and one final quiz to measure long-term retention.

Procedures

Students were taught three lessons on matter and the classification of matter in chemistry. The presentation formats used were teacher made Power Points. Each lesson was taught in a lecture format, using the Power Points as a guide. The demonstration/control group received the lectures in the same format as the streaming video group. However, instead of reinforcing the concepts with video at specific moments in the Power Point, this group received reinforcement with traditional demonstration. The demonstration groups were inevitably more interactive and constructivist.

The experimental group received the same Power Point lectures. However, hyperlinks were present in the Power Point to short clips of streaming video from United Streaming to reinforce the content presented (United streaming, 2005). In this group, the students received short streaming video at the same point in the lesson as the other group that received demonstration. These clips ranged from 30 seconds to 5 minutes in length, and there were 5 clips, total embedded in each presentation. This group did not receive the reinforcement through a demonstration or white board, or verbal elaboration. The reinforcement given to the control/demonstration group lasted, approximately, the same amount of time that it took for the media clips to play as in the experimental group.

Immediately after each three lectures were completed, a short-term retention measure was given to each student in the form of a multiple-choice, short answer, or essay quiz. The lessons lasted 30 minutes to one hour from one to two days. After all three lessons were presented, the students were taken to the media center to complete the online surveys (see, Appendix E and F). Two weeks later, a unit test was given, which contained questions embedded in the test designed to measure long term retention of the material presented in the experiment. These questions were short-answer/essay items.

Analysis

A t-test was used to analyze the quantitative data to compare the groups. The sample size, mean, median mode, range, and standard deviation were used to analyze the data to determine differences and similarities in the groups (see, Appendix G). The surveys were used to gather qualitative data from the students to provide information about the cognitive processes of the students as well as attitudes and beliefs.

Results and Discussion

The results of the quantitative and qualitative data are presented in the following order; Quiz-1, Quiz-2, Quiz-3 (measures of short-term retention), Final Quiz (measure of long-term retention), and the qualitative survey results (see, Appendix A-F).

Quantitative Results

The results from the first measure of short-term retention, Quiz-1, show that the honors demonstration group (M=7.76, SD=1.08) out-performed both the advanced chemistry video groups (M=6.15, SD=1.73) and the honors chemistry video group (M=7.54, SD=1.69). A t-test was run to determine significant differences between each video group and the demonstration group. A significant effect was found between the advanced chemistry video group and the honors chemistry demonstration group, t(19) = 4.02, p < .001. However, no significant difference occurred with the honors video and honors demonstration group, t(10) = .30, p > .05 (see, Table 2).

The results from the short-term retention measure, Quiz-2, show that both honors classes, video (M=8.36, SD=1.50) and demonstration (M=7.95, SD=2.04) groups, scored higher on the quiz than the advanced chemistry video group (M=7.89, SD=1.85). The honors video group (M=8.36, SD=1.50) outperformed the honors demonstration group (M=7.95, SD=2.04). However, these results are not significant based on a t-test, t(10) = .91 and t(18) = .13 , p > .05 (see, Table 2).

The result from the short-term retention measure, Quiz-3, showed that the honors video group (M=7.09, SD=0.83) outperformed the honors demonstration group (M=6.55, SD=1.32). The honors chemistry demonstration group (M=6.55, SD=1.32) outperformed the advanced chemistry video group (M=6.47, SD=1.22). A t-test showed a significant effect between the honors video group and demonstration group, t(10) = 2.15, p < .05, but no significant difference was found in the advanced chemistry video group compared to the honors demonstration group, t(18) = .27, p > .05 (see, Table 2).

The results from the long-term retention measure, Final Quiz, showed that the honors chemistry demonstration group (M=4.60, SD=0.598) outperformed both video groups, honors (M=3.27, SD=0.786) and advanced (M=3.60, SD=1.14). A t-test showed a significant difference between the honors video group and the demonstration group, t(10) = 5.60, p < .001, as well as the advanced chemistry and demonstration group, t(19) = 3.91, p < .001 (see, Table 2).

Table 2

Descriptive Statistics on Means and Standard Deviations for Four Quizzes

Group Mean Standard Deviation N
  Q1 Q2 Q3 FQ Q1 Q2 Q3 FQ  
Video Group Honors 7.54 8.36 7.09 3.27 1.69 1.50 0.83 0.79 11
Video Group Adv. 6.15 7.89 6.47 3.60 1.73 1.85 1.22 1.14 20
Demonstration Group 7.76 7.95 6.55 4.60 1.08 2.04 1.32 0.60 20
Total     51

Qualitative Results

The participants completed an online survey that was developed and posted on the Quia web site (“Where learning takes”, 1998). The survey consisted of questions measured on a 5-point Likert scale. In addition to this qualitative measurement, the students answered open-ended questions to assess their perceptions of the lessons. These answers were analyzed and categorized according to specific themes that resulted. These themes and agree/disagree responses are presented in the following tables (see, Tables 3-6).

Table 3

Descriptive Statistics for 5-point Likert Scale in Honors Chemistry Demonstration Group, N = 20
(Strongly agree 1-2-3-4-5 Strongly disagree)

Question Result
The demonstrations helped to prepare me for the quizzes. 1.65
The demonstrations were interesting. 1.30
I paid attention to the demonstrations. 1.45
The demonstrations helped me to learn material. 1.30
The demonstrations were presented in a logical manner in the lectures. 1.60
I would prefer videos (short media clips) of demonstrations to real life demonstrations. 4.15

Table 4

Common Themes of Honors Chemistry Demonstration Group, N=20

Question Theme Respondent
How did the demonstrations help you learn?

Being able to visualize

14

Attention getting 4
Interesting 2
What did you least like about the demonstrations? Did not dislike anything 8
Did not do the demonstrations themselves 8
Too short 2
Odor of the sulfur 1
Don’t remember 1
What do you remember most about the demonstrations? Fire/flames-visual stimuli 15
How it relates to the content 3
Teacher description 1
What did you like most about the demonstrations? Enjoyment of watching 8
Experiencing it firsthand 6
Deeper understanding 6
Aided with remembering 2
Interaction with the content 1

Table 5

Descriptive Statistics for 5-point Likert Scale in Honors and Advanced Chemistry Video Groups, N = 31 (Strongly agree 1-2-3-4-5 Strongly disagree)

Question Result
The quality of the media clips (videos) was sufficient. 2.65
The media clips (videos) were interesting. 2.97
The media clips (videos) in the Power Points helped me to learn. 2.61
I would prefer real life demonstrations to media clips (videos) of demonstrations. 2.03
The media clips (videos) were embedded in the Power Points in a logical manner. It made sense where they were placed. 1.68
The media clips (videos) helped to prepare me for the quizzes. 2.90
I paid attention to the media clips (videos) during lectures. 2.29

Table 6

Common Themes of Honors and Advanced Chemistry Video Group, N=3

Question Theme Respondents
What do you remember most about the media clips (videos)? The demonstrations and experiments 9
The main facts 4
Voice of the narrator 3
Duration of the clips/short 2
Quality-old and pixilated 2
Nothing 1
What did you like least about the media clips (videos)? Duration/short 12
Boring 6
Don’t know or nothing 4
Narrator 3
Poor quality/old 3
Video can’t answer questions 2
What did you like most about the media clips (videos) in the Power Points? Details and reinforcement 7
Experiments 6
Integration into lecture 4
Visual stimulus 3
Being a video 2
Informative 2
Attention getting 2
Quality 2
Helped me remember 1
How did the media clips (videos) help you to learn? Reinforced concepts 11
Provided more details 10
Gave a visual 6
Did not help 2
Attention getting 1

 

Analysis of Quantitative Results

The results from the first measure of short-term retention support the original hypothesis that there would be no statistically significant difference between the honors chemistry video group and the honors chemistry demonstration group. Cognitive load did not interfere with learning to a greater degree with either teaching strategy. The honors video group did not attend to irrelevant information and build knowledge on an inappropriate schema any more than the honors demonstration group did according to the seductive details hypothesis. The level of emotional interest does not seem to effect short-term retention in this case. However, the qualitative results will shed more light on the level of interest from these groups.

This result also supports Clarke’s (1983) argument that the type of media does not influence learning. The teaching style used with the video groups was inherently more passive and teacher-centered than the demonstration group, being more constructivist and student-centered in nature. However, the teaching method did not affect the students' ability to recall the content in this short-term retention measure.

The results from the this first quiz also supports the hypothesis that a significant difference among the advanced chemistry video group and the honors chemistry demonstration group would be found. I attribute this result to the differences in the ability level of an honors chemistry class compared to an advanced chemistry class. However, this ability difference does not mediate the results of all measures since the honors chemistry demonstrations group does not outperform the advanced chemistry group in every case (see, Table 2). Therefore, there are mediating factors in some instances that results in no significant gains in short-term retention of advanced chemistry groups exposed to video streaming compared to honors chemistry groups exposed to constructivist demonstration teaching.

One factor to consider is that the advanced chemistry groups took physical science previously, whereas the honors chemistry groups did not. Their previous science was honors biology. Therefore, the advanced chemistry group was exposed to some chemistry in this previous class. This fact could explain these results. However, my experience has been that regardless of this fact, the honors chemistry classes still outperform advanced chemistry classes, and the advanced chemistry classes tend to score around 25% on pre-tests that measure the full chemistry curriculum. One explanation is that students that have previous knowledge are less likely to attend to irrelevant or seductive details and therefore are more inclined to build their knowledge on appropriate schema.


The results of the second measure of short term retention show no significant differences between the video and demonstration groups regardless of whether or not it was an honors chemistry or advanced chemistry class. It was expected that the honors chemistry demonstration group would outperform the advanced chemistry video group so this hypothesis was refuted. Video streaming may be more effective at promoting short-term retention of chemistry content for students who have had some previous experience with chemistry content. A pre-test was not given to determine the level of knowledge of the content. As a result, the advanced chemistry groups’ prior knowledge of chemistry from physical science could have had an impact here as stated earlier. These results do support the hypothesis that no significant difference would be found among the honors groups regardless of the medium used, video streaming or demonstration as evidenced by the results of quiz 2 and 3.

The honors chemistry video group outperformed the honors chemistry demonstration group on the third measure of short-term retention, Quiz-3 (see, Table 2). This refutes my hypothesis that there would be no difference between these groups on measures of short-term retention. I see three possibilities for this result. First, there were factors inherent to the measures of retention that influenced the results. Quiz-3 was a short answer essay quiz whereas the previous measures consisted of short answer and multiple choice items as in Quiz-1 or solely multiple choice items as in Quiz-2 (see, Appendix A-D). Second, there were elements in the videos themselves which were more effective in promoting short-term retention than the other video clips that were used. Therefore, teaching through the use of video streaming may be more effective at promoting short-term retention in chemistry than demonstration teaching in some instances. Short answer questions with essay items may be more sensitive in assessing this difference. Third, the results are due to small sample size with the honors video group, N= 11. Regardless, these factors need to be researched further to understand these results.

The results on the measure of long-term retention show the demonstration group outperforming both video groups. These results support the initial hypothesis that the honors demonstration group would outperform the advanced chemistry video group. However, no difference was expected among the honors groups in this measure, so this hypothesis was refuted. Considering the previous result of the honors video group outperforming the honors demonstration group on short term retention, Quiz-3, this result is surprising. It would seem that demonstration teaching in chemistry conducted in a constructivist manner is more effective in promoting long-term retention than presenting chemistry content via video streaming in a teacher-centered lesson. This would imply that the instructional method mediates learning rather than the type of media used. It is possible that since the demonstration group showed more interest as evidenced by the qualitative results, they had more intrinsic motivation to retain the material for a longer time. There also could have been some extraneous cognitive load that did not affect the honors video and advanced chemistry video groups in the short-term, but interfered with these students remembering the material two weeks later.

Some factors to consider are typical delayed, post-test constraining variables such as time. During the period between the short-term measures of retention and the long-term measure of retention, some students spent time studying the material while others did not. Honors students tend to study more than advanced students, and the honors demonstration group may have studied more than the two other groups. The majority of factors that may have confounded these results would have happened outside of the classroom since all classes received the same lessons in between testing. We covered the same material and conducted the same laboratory investigations before the students took the long-term retention measure.

Analysis of Qualitative Results

All of the groups would prefer teaching through demonstration rather than through streaming video. This observation was not due to a lack of cohesiveness and logical placement during the lessons since all of the students in the video groups agreed that the clips were properly placed in the Power Points. Some students in the video groups stated that what they liked most about the videos were their logical placement in the lesson. These students may prefer demonstration to video streaming because the video groups were almost neutral in their opinion of whether or not the clips were interesting or of poor quality. This leads me to believe that the demonstration group paid attention more to the demonstrations than the video groups and had a higher intrinsic motivation to learn this material. This possibility could be a factor in the results of demonstration being more effective in promoting long-term retention.

The video group only slightly felt that the video clips helped them learn the material. However, most stated that the use of video reinforced the concepts and provided helpful details. This supports Colfield’s (2002) previous results with college students that the students perceived streaming video to act as a reinforcer to learning. He also found that the streaming video supported his students’ learning style (Colfield, 2002). In my study, many of the students mentioned that they were visual learners and seemed to appreciate the visual component given in the video clips. This visual theme was most apparent in the demonstration group since many described the visualization as "most liked" compared to the video groups who perceived the details and reinforcement as "most liked."

Colfield (2002) also found that the size and appearance of the streaming video clips did not seem to affect the students’ beliefs or attitudes towards the clips. It seems that these results were duplicated in this study. Very few students mentioned displeasure with the clips in terms of their quality as being slightly pixilated. My students also remembered the demonstrations and experiments within the video most of all, which could be evidence that the demonstration portions of the video had the biggest impact.

Many of the students in the demonstration group stated that they did not dislike anything about the demonstrations. Many wished that they could have been more active in doing the demonstrations themselves. This is not surprising since most students enjoy observing scientific phenomena firsthand and possess a motivation for investigating science on their own. Another interesting observation is that many students who watched the videos stated that they were too short, whereas very few students in the demonstration group felt that the demonstrations were too short. In reality, the duration of the videos and demonstrations were approximately the same length.

Conclusions

In conclusion, more research should be done to address the use of demonstration and video streaming in science education. The findings from this study indicate that video streaming is effective at promoting short-term retention of chemistry content and may be more effective in the short-term than the use of demonstration in some instances. Seductive details in these videos may interfere with learning and long-term retention for chemistry students in some instances due to the coherence principle. Chemistry students who have been pre-exposed to some level of chemistry in physical science may benefit more from streaming video, in certain cases, than chemistry students who have not. These students with a prior knowledge of chemistry may be less likely to activate inappropriate schema in the organization of new knowledge. Video streaming used in a teacher-centered, passive manner is not as effective as the employment of science demonstrations in a constructivist lesson in long-term retention of chemistry content. The reasons for this effect could be because students exposed to demonstration teaching are more emotionally interested and therefore have intrinsic motivation to learn the material than students exposed to short video clips. Video streaming may be more effective if it is employed in a constructivist manner in science to show discrepant events. If interactive, student-centered lessons incorporate video streaming, they may provide for greater long-term retention. This interactivity would promote the ability of the students to construct their own reality of science more in line with the scientific community and dispel misconceptions. Nonetheless, video streaming technologies are a viable alternative to effectively demonstrate certain scientific phenomena that are difficult or impossible to show in the laboratory or demonstrate in the classroom.

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Appendix A

Short-term Retention Measure Quiz-1

1. Define matter.

2. Define mass.

3. What holds solids together?

4. Name one example of an amorphous solid.

5. What is a property of liquids as given by the description “as slow as molasses in January.”
a. fills a container b. viscosity
b. wet c. sublimes easily

6. What intermolecular force gives water unique properties such as a high boiling point.
a. polar bonds b. van der waals forces
c. hydrogen and oxygen d. hydrogen bonding

7. What is the process that allows gases to fill a room completely?
a. osmosis b. kinetic energy
c. diffusion d. elastic motion

8. What is the term given to the particles in a gas that allows them to collide and keep moving in another direction without a loss in kinetic energy?
a. elastic motion b. diffusion
c. collision d. osmosis

9. Define kinetic-molecular theory.

10. What is a property of water that allows water bugs to walk on water?
a. polar bonds b. hydrogen bonding
c. high boiling point d. surface tension

Appendix B

Short-term Retention Measure Quiz-2

1. A mixture that is not uniform throughout is a
a. homogeneous mixture b. heterogeneous mixture
c. element d. compound

2. In this heterogeneous mixture, the particles are dispersed in another substance but don’t settle out of the substance.
a. suspension b. colloid
c. compound d. element

3. What is one way to determine if something is a colloid or not?
a. shine a light through to see if particles are present
b. let the mixture stand to see if particles settle
c. use distillation to separate the liquids
d. use a funnel to separate the substances

4. An example of a suspension is _______________.
a. shaving cream b. jello
c. orange juice d. dirt

5. Physical blends of two or more pure substances are called
a. elements b. compounds
c. mixtures d. colloids

6. This is an example of a mixture
a. dirt b. calcium carbonate
c. water d. uranium

7. This is an example of a heterogeneous mixture
a. milk b. perfume
c. oxygen d. granite

8. What is one way to determine if something is a suspension or not?
a. shine a light through to see if particles are present
b. let the mixture stand to see if particles settle
c. use distillation to separate the liquids
d. use a funnel to separate the substances

9. An example of a homogeneous mixture is __________.
a. perfume b. cereal
c. granite d. salad

10. An example of a colloid is ____________.
a. milk b. jello
c. orange juice d. dirt

Appendix C

Short-term Retention Measure Quiz-3

1. What is a chemical property of materials such as methane or gasoline?

2. Name three physical properties.

3. What physical properties could you use to differentiate iron from aluminum?

4. What are some physical properties that you could use to differentiate two liquids?

5. What is another name for homogeneous mixtures?

6. What is special about dry ice?

7. Define sublimation.

8. Describe what would happen to iron(Fe) if you began applying 3000 degrees Celsius to the solid. The melting point of iron is 1535 °C and the boiling point is 2750 °C.

Appendix D

Long-term Retention Measure Final Quiz

1. What is a property of liquids as given by the description “as slow as molasses in January?”
a. fills a container b. viscosity
b. wet c. sublimes easily

2. What is the process that allows gases to fill a room completely?
a. osmosis b. kinetic energy
c. diffusion d. elastic motion

3. What is one way to determine if something is a colloid or not?
a. shine a light through to see if particles are present
b. let the mixture stand to see if particles settle
c. use distillation to separate the liquids
d. use a funnel to separate the substances

4. An example of a homogeneous mixture is __________.
a. perfume b. cereal
c. granite d. salad

5. What physical properties could you use to differentiate iron from aluminum?

Appendix E

Survey for video group

1. What did you like most about the videos?

2. The videos were interesting.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

3. What did you least like about the videos?

4. I paid attention to the video in the lectures.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

5. I would prefer real demonstration to video demonstration.
1-strongly disagree 2-disagree
3-neutral
4-agree
5-strongly agree

6. The video in the lecture helped me to learn.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

7. The videos helped to prepare me for the quizzes and test.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

8. What do you remember most about the videos?

9. The videos were in the Power Points in a logical manner.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

10. The video in the lecture helped me to learn.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

11. How did the video help me or hinder me from learning?

Appendix F

Survey for demonstration group

1. The demonstrations helped me to learn.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

2. How did the demonstrations help me or hinder me from learning?

3. The demonstrations helped to prepare me for the quizzes and test.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

4. I would prefer video demonstrations to real demonstration.
1-strongly disagree
2-disagree
3-neutral 4-agree
5-strongly agree

5. The demonstrations were presented in a logical manner.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

6. The demonstrations were interesting.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

7. I paid attention to the demonstrations.
1-strongly disagree
2-disagree
3-neutral
4-agree
5-strongly agree

8. What do you remember most about the demonstrations?

9. What did you least like about the demonstrations?

10. What did you like most about the demonstrations?